Haier was founded in 1984 and is one of the world's leading manufacturers of household appliances and electronics. During this time, the brand received not only recognition from customers, but also nine prestigious awards and prizes in its field.

Haier entered the Russian market in 2007. At that time, it was already known throughout the world as a global corporation with production sites and research centers in Europe, North America, Asia, the Middle East and Africa. The basis of Haier's global success in more than 160 countries is the company's desire to be closer to the buyer: it is on this principle that the work of the entire international concern has been built for many years.

Today Haier is one of the world's leading manufacturers of household appliances and electronics, which is associated from customers with impeccable quality and professional service.