The Beko brand belongs to the Turkish corporation Koc Holding Durable Goods Group, founded in 1990. The brand specializes in the production of small and large household appliances. Today, Koc Holding Durable Goods Group owns a total of 11 brands and is one of the 5 largest manufacturers in Europe. According to independent research, Beko products are purchased around the world every two seconds.

Beko equipment is known and sold in more than 100 countries around the world, which confirms its high quality combined with an affordable price. The Beko brand appeared in Russia quite recently - in 1997, but Russians quickly fell in love with it for its accessibility, reliability and attractive modern design. In October 2006, in the city of Kirzhach in the Vladimir region, Beko opened its own plant for the production of equipment.